Emma Kessinger

August 06th , 2020

These days, digital marketing is a must. But we’re not all expert programmers, and smaller companies don’t have entire staffs devoted to advertising, design, and IT. For its user-friendly design and variety of tools, Mailchimp has been gaining popularity with businesses of all sizes over the last decade. Mailchimp is a marketing platform that’s best known for its email marketing services, but users gain access to so much more. Mailchimp helps business owners develop, design, and del...

Emma Kessinger

July 27th , 2020

When it comes to customer relationship management, you can’t go wrong with Salesforce. The company’s software streamlines the process of identifying customers and leads, compiling their information, responding to their service needs, and marketing to them effectively. Salesforce has become essential to the day-to-day operations of companies across the country. With that said, Salesforce doesn’t make data analysis easy. Its data is in different formats, found on distinct pages, and limit...